who we are

Graphic Expressions, Inc. started back in 1999 by Erin Goodwin. In 1999 she was a recent graduate of Herron School of Art, earning her BFA in Visual Communication. The business was born from one client who was so satisfied with her design skills and service that they referred her to another client. That client told another client who told yet another client.. and so it began.

Fast forward to 2013, (14 years later), Erin and her team are still growing the business on word of mouth referrals. "The client comes first in every project. It's not about how many jobs we can get, its about how we can overdeliver on every project!"

Graphic Expressions, Inc. is a small design firm that provides impeccable design and excellent customer service. "Graphic designers are everywhere. However, many of the design firms out there lack the service element. We go above and beyond to satisfy the client and build the relationship. Without the client, we could could not do the work we love!"

As Owner & Creative Director, Erin knows design, technology, and social media outlets are constantly evolving and stays on top of design trends and new technologies. She is active in her design and business community holding memberships in many organizations including the AIGA* (American Institute of Graphic Arts) and NAWBO (National Association of Women Business Owners). She is also very passionate about Alzheimers disease and founded an organization, Betty Janes Sassy Shoes & Purses too, which raises money and awareness for Alzheimer's Disease.

*As an active member of the AIGA, we abide by the AIGA Standards of Professional Practice {view them here}.

why choose us?

  • all of our clients get personal attention.
  • we are small which keeps costs down.
  • we treat every client as if they are our only client.
  • we treat every job like it’s our biggest job.
  • we go the extra mile every time.
  • we strive to overdeliver for each and every client.
  • we have over 15 years experience as a design firm.

our skills

graphic design100%
social media marketing90%
web development85%
consumer design80%

what we do

Design is our passion. Each and every day spent designing is a day well spent. We also love creating custom solutions for clients and their business needs. One of the biggest benefits of working with all types of clients is being able to learn about new industries and take on new and exciting challenges. When working together, we make YOUR business OUR business!

Over the years we have worked with hundreds of clients in all shapes and sizes. Start-ups to midsized companies to multi-million dollar corporations. Many of our clients come from the healthcare field, retail, and non-profit organizations.

Whether you're a start-up that needs to establish an identity, or a larger company looking for something new - we are a firm that focuses on exceeding expectations. It might mean completing a project ahead of schedule, or finsihing a project under budget. We provide stellar creative results AND amazing customer service. Our goal is to KEEP our clients for the long term and grow our client relationships.

Being small, we are also able to deliver results with less overhead and frivolous spending - so not only will you be receiving the highest quality design and service, you will be paying LESS for it than you would with higher priced agencies!

what clients say about us

My experience with Graphic Expressions has been nothing short of wonderful. Erin Goodwin, the CEO & Creative Director, has been enormously helpful in designing and editing my website, and in providing tremendous guidance generally in the area of electronic marketing and business development. Her skills are top notch, and she is a true professional.  On top of everything, she adds a touch of humor, loads of patience  and valuable insight to the services she provides.  I am truly lucky to have found her.

Jane Makransky, Owner of mack & jane jewelry

Erin has been a trooper stepping into the unknown and executing flawlessly on a tight deadline. She was able to keep pace and meet our very tight deadline. Very much appreciated.

Sue Goin, Owner of Sapphire Communications

Erin is a very creative, detail-oriented designer who always understands the project goal and exceeds expectations. I've worked with her in several capacities and each time she's delivered wonderful work. I highly recommend her!

Debbie Davis, Owner of Triad PR

Erin has been both a client and a vendor for me. She is extremely talented and especially detail oriented with her work. Erin grasps the desires of the client very quickly and is able to turn those desires into beautiful printed pieces! She is extremely creative and puts her own special touch on each and every project.

Denise Soots, Firehouse Imaging

I've had the pleasure of working with Erin for several years. She offers creative solutions to any graphic design problem. She always follows deadlines, meets or exceeds expectations and closely follows budget requirements.

Teresa Clark, Member Services Manager at Alpha Chi Sigma Fraternity

Erin is a very creative graphic designer who brings dedication to every job. She listens and problem solves and has stepped up in every way needed for my current business as well as when I first hired Erin for past corporate work. She stays up to date in her field, and is responsible for designing my store logo. She gets the job done, and has met my deadlines consistently.

Amy Minick-Peterson, Owner of Down Home Up North

Erin has worked with me on graphic design several times with spectacular results designing everything from logos to publications.As a bonus, she's also brings both fun and professionalism to her work.She became a close professional friend that I feel I could call on at any time to help me with anything.

Crystal Hammon, ABC, MLS, RYT

Erin is a very creative and talented graphic artist. She really listens to what I am looking for and is able to interpret my, sometimes very scattered, ideas into a quality finished product. Her web design, and knowledge of the internet and social media has been extremely beneficial to the growth and success of Dragonfly Decor. One of her best qualities is her ability to produce a piece very quickly, as I am often asking for the item at the last minute

Sandra Faust-Mesropian, Owner of Dragonfly Decor - Pennsylvania

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